Stay hungry. Stay foolish. It originated in 1974 as the farewell message on the back page of the Whole Earth Catalog, a counterculture, forward-thinking magazine published by Stewart Brand. Beginning in 1968 when communal living and self-reliance were becoming popular trends in America, the catalog featured articles and product reviews focused on ecology, self-sufficiency and do-it-yourself projects. Legendary inventor and Apple cofounder Steve Jobs regarded the publication as his personal Bible, and after seeing its sign-off message, he adopted the four words as his mantra. In 2005 he instantly popularized the motto when he shared it with Stanford graduates during his now-famous commencement speech, and just like Jobs, HOMAGE wishes to pass it on: Stay hungry. Stay foolish.
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